The influence of the Impression Management theory in the behaviors that affect relationship between people and organization

Rita Jácome López, Alexis Jacobo Bañón Gomis, Manuel Guillén Parra, Lourdes Canós-Darós


Impression management (IM), the process by which individuals -consciously or unconsciously- try to control the impressions others form of them, plays an important role in the relationship between people and organizations. This article reviews the existing literature on this concept, in a multidisciplinary and systematic way, analysing and combining the different approaches from which it has been studied: social behavior; organizational behavior and human resource management; and social responsibility. It offers a comprehensive and proper definition considering the three dimensions of individual behavior and its implications for business organization. It finally comes to show a “path" for future research on the IM theory applied to the organizational level.


Impression management; human resource management; social responsibility; personal image

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