So Similar and Yet So Different: Reasons for Online Purchasing, a Comparative Research in Colombia and Mexico Using Nonparametric Association Tests

Article Tools

Email this article (Login required)

Email the author (Login required)

User

Journal Content
Browse

About The Authors

Juan Carlos Rentería-García
ORCID iD Universidad EAN
Colombia

Associate Professor, Faculty of Administration, Finance and Economic Sciences, Universidad EAN, Bogotá, Colombia.

Mauricio Sabogal-Salamanca
ORCID iD Universidad EAN
Colombia

Associate Professor, Faculty of Administration, Finance and Economic Sciences, Universidad EAN, Bogotá, Colombia.

Yesica Mayett-Moreno
ORCID iD Autonomous Popular University of the State of Puebla

Associate Professor, Agribusiness and Management Programs, Autonomous Popular University of the State of Puebla, Puebla, México.

Current Issue

Abstract Views

703

Metrics Loading ...

_{Metrics powered by PLOS ALM}

Universitat Politècnica de València