The perspective of key stakeholders on the sustainable design of reverse logistics in e-commerce: an interpretive sensemaking review

Iria González Romero

https://orcid.org/0000-0002-0225-363X

Spain

Universidade de Vigo image/svg+xml

Organización de empresas e márketing, Escola de Enxeñaría Industrial

Ángel Ortiz Bas

https://orcid.org/0000-0001-5690-0807

Spain

Universitat Politècnica de València image/svg+xml

Escuela Técnica Superior de Ingeniería Industrial

J. Carlos Prado Prado

https://orcid.org/0000-0003-2189-2100

Spain

Universidade de Vigo image/svg+xml

Organización de empresas e márketing, Escola de Enxeñaría Industrial

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Accepted: 2025-01-20

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Published: 2025-01-31

DOI: https://doi.org/10.4995/ijpme.2025.22508
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Keywords:

Reverse logistics, Sustainability, E-commerce, Stakeholders, Systematic literature review, Interpretive sensemaking review

Supporting agencies:

This research was not funded

Abstract:

The uncontrolled rise of returns in e-commerce has become a challenge for supply chains and key stakeholders (e-retailers, customers, transport companies and institutions). Literature, however, has not yet offered a systematic understanding of this subject. In this context, this article aims to better comprehend sustainable reverse logistics by defining the elements involved and the stakeholders' perspective. To do so, a systematic literature review is carried out through a sensemaking interpretative review, defining seven elements of sustainable reverse logistics (return policy, return location, demand and return location density, validation point, return destination, transportation strategy and information management). Furthermore, the perspective of each stakeholder is presented. In this sense, e-retailers, as ultimate decision-makers, are involved in all seven elements. When this process is outsourced, transport companies also have an impact on all relevant elements. Customers have an impact on almost all elements, as they demand a high level of service. Institutions, as regulators seeking more sustainable cities, apply measures that influence almost all relevant elements. This analysis also highlights the importance of collaboration between stakeholders, as well as specific gaps in the literature. Finally, this research provides a suitable tool for managers to establish sustainable reverse logistics that meets the preferences of each stakeholder.

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