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Product-country image and crises in the Spanish horticultural sector: Classification and impact on the market

M. Mar Serrano-Arcos

Spain

Universidad de Almería

Dpt. of Economics and Business.

Agrifood Campus of International Excellence, ceiA3

Juan Carlos Pérez-Mesa

Spain

Universidad de Almería

Dpt. of Economics and Business.

Agrifood Campus of International Excellence, ceiA3

Raquel Sánchez-Fernández

Spain

Universidad de Almería

Dpt. of Economics and Business.

Agrifood Campus of International Excellence, ceiA3

Submitted: 2017-12-24

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Accepted: 2018-05-22

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Published: 2018-06-28

DOI: https://doi.org/10.7201/earn.2018.01.05